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  Small Business Saturday®

ADD TO YOUR CALENDAR: Download as iCal file




  Saturday, November 25, 2017


  North Carolina  (more detail)


  Marketing, Business Development


Small Business Saturday 2017 banner 728x90 AXP

Get Ready for Small Business Saturday®

Shop Small Logo BlueAs an organization that serves local business owners and customers, The NC Institute of Minority Economic Development (The Institute) is proud to support Small Business Saturday® this Nov 25.

Small Business Saturday was founded by American Express in 2010 to help strengthen local economies. Today, it’s a holiday shopping tradition celebrating a greater nationwide movement dedicated to uniting communities and supporting all kinds of small businesses, from the corner store to your favorite diner — because it’s unique small businesses like yours that help local communities stay vibrant.

Participating in Small Business Saturday is a great way to reach new customers and promote your business. Here are some ideas for getting involved on Nov 25:

  • Let your community know that you plan to participate in Small Business Saturday. Visit for free promotional assets, like ready-made social posts, to show your support.
  • On Nov 25, transform your store. American Express offers free merchandise, while supplies last, to help your business make an impression. Don’t wait—apply for Small Business Saturday merchandise starting Oct 1 at Terms apply.
  • Connect with other organizations in your community to see how you can work together on Small Business Saturday events and promotions.

The Institute offers comprehensive, customized services to help minority-owned businesses start and grow.

Our small business experts offer one-on-one counseling, technical assistance, training and networking in all areas of business success:

  • Market Access and Analysis – Market and industry-specific information, networking and matchmaking to help you connect with opportunity.
  • Management Training and Assistance – Business planning, strategy and training that prepares you for every aspect of running a business.
  • Money Management and Access – Helping you learn how to manage your money, credit and risk effectively and access the financial resources you need to operate and grow.

Join us this Nov 25 to celebrate Small Business Saturday.




  North Carolina









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