- Published: June 3, 2015
In May, an IBM marketing team was onsite at The Institute to assist in refining the overall Strategic Marketing plan and to identify additional key audiences and customers for The Institute’s fundraising efforts and programming initiatives.
For almost 30 years, The Institute has identified and addressed challenges in the economic pipeline for diverse businesses by structuring and facilitating programs that equip companies to do business better. Over the years, The Institute has established and promoted its Women’s Business Center, Minority Business Development Center, South Atlantic Transportation Resource Center, Public Allies, On-the-Job Training programs, and more. Now that reach has extended into advocacy, innovation, and policy through The Procurement Center, The Center of E, and The Policy Center.